How to get clients?

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Permalink Reply by Cal on August 29, 2010 at 17:08

A real life example of what I think is one possible way of getting clients by digging holes somewhere else, Will (ie. digging somewhere else in potential clients' minds):

Back when I was going to university, I started a tree care company (vs. tree 'service' company, which is a whole nother story about my digging around in clients' minds at the time) to help pay my bills. One day I was talking with a newer client who was unhappy with how his evergreens were looking. After listening, I said "So what you want is for me to green up your evergreens". His response was "Exactly!", followed by "How can I get it?"

I afterward thought that if I wanted to, I could start a new/'new' ('new' to our area, at least) tree care concept called something like 'Green Again Program(s) for Evergreens'. I also thought I could maybe follow it up with something along the lines of 'Ever Evergreen Program(s) for Evergreens' (maintaining the green look of evergreens).

Underneath those 'umbrella' service concepts would then be different sub-concepts to deliver on them, such as pest control. And those sub-concepts would have their own ways of delivering on them, some of which would be 'final' ideas, and some even further sub-concepts, such as 'tree implanting for pest control' (which can be done a few ways).

I didn't follow up on doing those service concepts - my time of doing trees was coming to an end - but if I still was into trees, I probably would.

Permalink Reply by Danny Stevens on August 31, 2010 at 23:32

Think festivals - the creative team does it for you amongst the food stalls, lectures and pony rides.
Respond to public crisis as a team and get a reputation.
Choose internal projects to improve something in the world, do the creative process and make a public presentation.
Friend get friend.
Lots of web sites with an 'on ramp' to the creative team.
A youTube channel with excellent thinking task demonstrations and lectures.

Permalink Reply by Charlotte Fairchild on June 28, 2011 at 19:51

I facilitate affection. The easiest way to sell that is to talk to people about boundaries.
The first boundary we learn is the word, "no."
So the way I facilitate affection is to facilitate people learning and practicing "no" a great deal.

Once people learn they are accepted and allowed to say "no," and once they practice hearing "no" they are allowed to decide what they "really" want. Sometimes that is to change the mind. Sometimes that is to stick with no. This makes it quite comfortable. People who are safe in their perception respond more truthfully.

This is cultural. Many women are not allowed to say no to males, and so they avoid them.
Many men are uncomfortable hearing no, so they do not accept no.

Permalink Reply by Kim Jones on June 29, 2011 at 6:40

This is cultural. Many women are not allowed to say no to males, and so they avoid them.

That's an intriguing observation Charlotte. Which cultures are like this? So you are saying women eternally avoid men because they are scared that blokes are (eternally) trying to get into their pants or worse, right?

This isn't cultural, this is universal. This is Nature.

Permalink Reply by Charlotte Fairchild on July 4, 2011 at 16:10

Well, you have a point about the universal aspect. I grew up with two sisters and a Mom, and female cats and female dogs and a father who was home on Sunday afternoons but worked 16 hours a day (yes) or was deployed in the Navy for several months. I was reading when everyone else learned about Nature. In my culture this has been true. In the grander scheme Nature is universal.

When we teach women to say "no" they may be empowered, but they may also be beaten because men do not want women to say "no." Kim, when you said eternal, I thought of Persephone. She would never have escaped if it had not been for her Mum/Mom.

I really outta read up on the hats before talking to anyone again!

Permalink Reply by Kim Jones on July 5, 2011 at 4:20

I just cannot conceive the kind of mindset of the man who has to beat a woman because she won't suck his dick or whatever, whenever. I think the kind of guys who suffer the most from this kind of testosterone-fuelled brain failure often have religion as a cover for or even a justification for their ridiculous and (ultimately) misogynistic behaviour.

Don't you think? Other than that it's pure barbarism.

But then -

Demeter indeed made possible Persephone's return. But Pluto, remember, made it possible for Persephone to make glorious her return - by kidnapping her. Use the Hats when you feel comfortable in using them. 7 year olds do it, so you sure can.

Permalink Reply by Charlotte Fairchild on July 6, 2011 at 20:23

I have listened to the video on Youtube. There are many men who respect "no." I married one who respects "no." Kim, why did you bring up a sexual reference to violence? Huffington spoke about sleep, and she said that possibly the best way to sleep your way to the top was by getting 8 hours of sleep a night.

It could have been a "no" response to absolutely anything the person with power over desires: as simple as "pass the salt." I participated in a conference with Marshall Rosenberg with Nonviolent Communication.

Theory is not as helpful to me as sitting on the sidelines and opening my mouth and inserting my foot!

Persephone's return was glorious, but her kidnapping is annual and always grief laden for Demeter, and anyone else who dislikes the cold!