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Some people in your neighbourhood all over 50 start wearing bright pink shoes. Give two reasons why.
Dennis Perrin said: "Make up a joke about a woman who went into a shop to buy a bed."
Here is my try at it:
In 'The Happiness Purpose' dr. de Bono uses the notion of pattern to explain humour. His definition of a 'pattern' is this: When one state follows another with a probability greater than chance, there is a pattern present.
Humour arises when there is a sudden switch of pattern. When you are presented with a situation, you perceive it in a certain way. This is the first pattern. If something then makes you suddenly switch to another pattern - perceive the situation in another way (and if it was possible for you to have this second perception to begin with, instead of the first perception) - then you find this switch humorous (i.e., funny).
Here is the joke and then comes the steps to arrive at it. I think the switch-over is too slow (not sudden):
A woman goes into a shop to buy a bed and sees some beds with concrete mattresses. Beside them is a sign saying: 'The perfect bed for lazy people. This bed will make sure that you get up on time in the mornings. You won't want to spend a second more time than necessary in it, to minimize the pain from lying on concrete'.
1. Situation: A woman goes into a shop to buy a bed.
2. What is to be perceived? We use the random word technique of lateral thinking: Po, tractor: sound from tractor - sound from bed/mattress springs - softness of mattress. Answer: softness of mattress.
3. Perception 1: It should be soft.
4. Perception 2: It should be hard, to discourage sleeping in it too much.
5. Cause a sudden switch of perception. Happens at: "...get up on time in the mornings."
I think the switch-over isn't sudden enough. How could it be made (more) sudden?
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